Job Description
- Corporate Identity and Brand Strategy: Implement corporate identity and brand strategy, adhering to brand guidelines, guiding principles, mission, vision, and corporate values. Create promotional strategies and develop promotional calendars as needed.
- Market Research and Analysis: Conduct market research to identify target business sectors and primary stakeholders. Research competitors and competitive products, and monitor industry marketing and communication trends.
- Agency and Vendor Management: Research, engage, and manage agencies, partners, and vendors to ensure alignment with marketing goals.
- Digital Marketing Integration: Build and execute integrated multi-channel digital marketing capabilities in line with marketing strategy objectives (email, social, SEO, SEM, corporate, and video marketing).
- Campaign Development and Implementation: Develop and implement marketing and advertising campaigns (print, web, social media, broadcast) and evaluate their efficiency.
- Communications Platform Management: Create and maintain a communications platform to build public profile through PR, media relations, social media channels, and industry events.
- Social Media Management: Oversee the management of all digital and social media accounts, ensuring relevance, accuracy, and delivery of engaging content on a regular basis. Evaluate the effectiveness of social media strategies and campaigns.
- Sales Channel Development: Identify and unlock new sales channels for the organization, driving business growth and expanding market reach.
- Event Management: Manage and participate in related events both locally and globally, representing and enhancing its presence and reputation in the market.
Job Overview
Job Type
Full Time
Gender
No Preference
Job Industry
Strategy and Consultancy
Experience
8 Years - 16+ Years
Qualification
Bachelors
Posted Date
27 Aug, 24
Expiry Date
27 Aug, 24
Marital Status
No Preference
